Phil Sandler is a senior marketing executive with a track record of driving sales and profit growth for leading B2B and B2C companies and agencies. He is currently Chief Marketing Officer of Northwinds Services Group, a PE-backed portfolio of home services businesses across the U.S.
As CMO of PostScript Marketing LLC, a boutique consultancy, Phil helped small and mid-sized businesses sharpen their competitive positioning and turn it into efficient performance and growth marketing.
At Gartner Digital Markets, he served as Managing Vice President of Performance Marketing, leading a 30+ person team across performance, branding, search, affiliate, CRM, and CRO to double-digit growth, with 2020 revenue trending 20% above 2019 until COVID-19 hit.
Phil led global performance marketing at Shutterstock, Inc., where he also spearheaded the company's first brand campaign in six years, "It's Not Stock, It's Shutterstock," showing how brand and performance marketing together drive incremental gains in traffic, conversion, and sales.
At HomeServe USA, a $2.4B global home warranty provider, Phil founded the Digital Marketing practice as SVP of Digital Marketing, building the U.S. digital strategy and team from the ground up. He launched the company's first initiatives in eCommerce, online advertising, search, SEO, DRTV, and conversion optimization, and over nearly six years grew digital revenue from 1.6% to 20% of the business while driving significant savings by moving offline customers to digital relationships.
As VP of Marketing at Vertrue, Inc., he oversaw a broad marketing mix and led a team generating more than 5.5 million subscriptions annually on a $300MM budget.
Phil began his career on the agency side. At Wunderman/Y&R Brands, as SVP, Managing Director of Interactive Marketing, he built and led the agency's digital marketing practice, achieving 20% average annual revenue growth for five consecutive years through CRM and experience-design solutions. At OgilvyOne Worldwide, as Partner/Account Supervisor, he received the Pillar of Excellence award for his work on the global IBM account.
Phil holds a B.S. in Applied Economics, Business Management, and Marketing from Cornell University and completed NYU's Direct Marketing Diploma Program.